The Anti-Normcore, Anti-Basics Minimalism of A.P.C.

A new anthology from the cantankerous founder of the French clothing company makes the case for “no-fashion fashion” that doesn’t sacrifice quality or craft.
Carrie Battan on A.P.C. and its cantankerous founder, Jean Touitou, whose new book “Transmission” makes the case for “no-fashion fashion.”

Normcore Aesthetic: 24 Unboring Everyday Outfits - The Pretty Planeteer

Normcore Aesthetic: 24 Unboring Everyday Outfits - The Pretty Planeteer

The New Anti-Fashion #Normcore

Clothing, Page 2

Normcore: Fashion for Those Who Realize They're One in 7 Billion

Discussion] Kanye West's new line for A.P.C. comes out today. What are you thoughts on it? : r/malefashionadvice

Normcore's Influence Lives on in 2024

Clothing, Page 2

Discussion] Kanye West's new line for A.P.C. comes out today. What are you thoughts on it? : r/malefashionadvice

The dull dystopia of minimalism and normcore fashion

Normcore: Fashion Movement or Massive In-Joke? - The New York Times

Paul & Joe Pre-Fall 2017 collection, runway looks, beauty, models, and reviews.

Normcore: Fashion Movement or Massive In-Joke? - The New York Times

Normcore Aesthetic: 24 Unboring Everyday Outfits - The Pretty Planeteer

Acne Studios