Coke Zero Sugar Helps Coca-Cola Hold On to Soda Drinkers - WSJ
![Coke Zero Sugar Helps Coca-Cola Hold On to Soda Drinkers - WSJ](https://s.wsj.net/public/resources/images/BN-VU050_3fJjO_M_20171025071830.jpg)
10 Coca-Cola Products You Can't Buy Anymore
![](https://m.wsj.net/video/20130508/050813hubpmcoke/050813hubpmcoke_1280x720.jpg)
Coke to Curb Ads to Kids, Push Diet Drinks - WSJ
![](https://s.wsj.net/public/resources/images/MK-CD075_COKE_G_20130508170733.jpg)
Coke to Curb Ads to Kids, Push Diet Drinks - WSJ
![](https://s.wsj.net/public/resources/images/BN-XB901_DIETCO_SOC_20180119141830.jpg)
Can New Flavors Reverse Diet Coke's Slump? - WSJ
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What Does Coca-Cola Move Taste Like? I Think I Know!
Coca-Cola figured out how to make more money by selling less soda
![](https://media.cnn.com/api/v1/images/stellar/prod/211206114030-coke-zero-sugar-2021.jpg?q=w_1110,c_fill)
He wasn't afraid to kill half of Coke's brand. And he's not afraid of failing
![](https://s.wsj.net/public/resources/images/MK-CD074_COKE_P_20130508170649.jpg)
Coke to Curb Ads to Kids, Push Diet Drinks - WSJ
![](https://g.foolcdn.com/editorial/images/419301/soda-drinking-beverage-coca-cola-pepsico-carbonated-getty.jpg)
These 4 Cities Just Raised Taxes on Soda. Will It Matter?
The Diet Coke can has become completely unrecognizable
![](https://www.wisebread.com/files/fruganomics/imagecache/605x340/blog-images/drinking_coke.jpg)
22 Reasons to Stop Drinking Soda
No, drinking Diet Coke won't kill you, but experts say there are several good reasons to consider cutting back