How Coca-Cola and Pepsi achieved global domination - Vox

They built billion-dollar empires selling sugar water.

Pepsi: From Cola Wars to Global Icon: The Journey of Pepsi's Pep - FasterCapital

Analysis: The Coke vs Pepsi Social Presence Showdown

Strategy Study: How Coca-Cola became one of the most successful brands in history

Pepsiman (Angry Video Game Nerd), Villains Wiki

Pepsi: From Cola Wars to Global Icon: The Journey of Pepsi's Pep - FasterCapital

Topic 4: Segmentation, Targeting and Positioning, T2 2016 MPK732 MARKETING MANAGEMENT (CLUSTER B)

Pepsi's pulled protest ad is part of a long history of big soda exploiting black and Latino youth - Vox

COKE VS. PEPSI: the Amazing Story Behind the Cola Wars

History of the Coca cola and Pepsi brand battle.

Why do MNCs such as Coca Cola and PepsiCo, Inc., still have numerous opportunities for international expansion? - Quora

How Coke Is Kicking Pepsi's Can (Fortune, 1996)

COKE VS. PEPSI: the Amazing Story Behind the Cola Wars