How Sanrio Makes Anti-Capitalism Adorable, and Profitable - The New York Times
![How Sanrio Makes Anti-Capitalism Adorable, and Profitable - The New York Times](https://static01.nyt.com/images/2017/07/19/arts/19SANRIO_COMBO/19SANRIO_COMBO-videoSixteenByNineJumbo1600-v2.jpg)
![](https://i1.rgstatic.net/publication/270721118_A_socio-marketing_analysis_of_the_concept_of_cute_and_its_consumer_culture_implications/links/56f0269508ae70bdd6c943a2/largepreview.png)
PDF) A socio-marketing analysis of the concept of cute and its consumer culture implications
![](https://miro.medium.com/v2/resize:fit:761/1*MsGSNC4ESUv2oFM8Gp-J_A.png)
The globalization of Japanese culture through Hello Kitty, by Natalie Mao, The Ends of Globalization
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Animal Crossing (Franchise) - TV Tropes
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How Sanrio Makes Anti-Capitalism Adorable, and Profitable - The New York Times
![](https://static01.nyt.com/images/2014/09/03/opinion/nyto-hello/nyto-hello-tmagArticle.png)
How a Revelation About Hello Kitty's Identity Blew Everyone's Mind - The New York Times
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Japan Sends 'Hello Kitty' to China - The New York Times
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Gudetama - Wikipedia
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A socio-marketing analysis of the concept of cute and its consumer culture implications - Elad Granot, Thomas Brashear Alejandro, La Toya M. Russell, 2014
The Hello Kitty team makes anti-capitalism adorable - and profitable
![](https://static01.nyt.com/images/2015/06/27/travel/27intransit-kittyphoto/27intransit-kittyphoto-thumbLarge-v2.jpg?quality=75&auto=webp&disable=upscale)
How Sanrio Makes Anti-Capitalism Adorable, and Profitable - The New York Times
![](https://upload.wikimedia.org/wikipedia/commons/thumb/7/7c/Seibu_30000_series_gudetama_smail_train_20180505.jpg/220px-Seibu_30000_series_gudetama_smail_train_20180505.jpg)
Gudetama - Wikipedia